The recent announcement by Vice President Kamala Harris to seek the Democratic Party nomination for the 2024 presidential election has sparked speculation about potential endorsements from influential public figures, notably pop superstar Taylor Swift. Her previous endorsement of the Biden-Harris ticket in the 2020 election has made many of her fans wonder if she will support Harris again in her presidential bid.
President Joe Biden, initially the presumptive Democratic candidate, withdrew from the race on Sunday amid concerns about his age and cognitive fitness expressed by key Democrats and public figures. This development paved the way for Harris to confirm her intention to earn and win the nomination, backed by Biden’s support. Harris’s campaign could benefit significantly from an endorsement by Swift, who boasts a massive and dedicated fan base.
A poll conducted by Redfield & Wilton Strategies in January 2024 on behalf of Newsweek found that 18 percent of 1,500 voters were more likely or significantly more likely to vote for a candidate endorsed by Swift. Additionally, 45 percent of all respondents identified as fans of the music icon, highlighting Swift’s potential to influence voter decisions.
In the 2020 election, Swift posted a photo of herself holding a plate of cookies decorated with “Biden-Harris 2020” in icing. This post coincided with her interview, where she expressed her belief that Biden and Harris could initiate a much-needed healing process in America. Swift emphasized the importance of electing a president who acknowledges the safety and representation of people of color, the rights of women to choose what happens to their bodies, and the inclusion of the LGBTQIA+ community.
Since Harris’s announcement, a “Swifties for Harris” account has emerged on social media platforms “X” and Instagram. This fan-led initiative aims to mobilize Swift’s fans to support Democratic candidates. Although the account is not officially affiliated with Swift, it hopes to garner her attention and endorsement.
Swift’s political endorsements have historically had a significant impact. In 2018, her Instagram post encouraging voter registration resulted in over 35,000 new registrations. Swift’s endorsement power is well-documented, and her support for Harris could sway the general election results.
In the weeks leading up to Harris’s announcement, Ivanka Trump made headlines with her apparent attempts to appeal to Swift. Ivanka posted photos of a birthday cake for her daughter featuring references to Swift’s music, which some saw as an effort to win over the influential pop star. However, given Swift’s past criticism of Donald Trump, it is unlikely that she would support his candidacy.
The potential for Taylor Swift to endorse Kamala Harris remains a topic of significant interest and speculation. As fans and political analysts await Swift’s decision, her involvement in the 2024 election could again highlight the powerful intersection of pop culture and politics.
